My Next Life as a Villainess: All Routes Lead to Doom!, also known as HameFura, is a Japanese light novel series written by Satoru Yamaguchi and illustrated by Nami Hidaka. It began serialization online in July 2014 on the user-generated novel publishing website Shōsetsuka ni Narō. It was acquired by Ichijinsha, who published the first light novel volume in August 2015 under their Ichijinsha Bunko Iris imprint. Nine volumes have been released as of April 2020. The light novel has been licensed in North America by J-Novel Club.
A manga adaptation with art by Hidaka has been serialized in Ichijinsha’s shōjo manga magazine Monthly Comic Zero Sum since August 2017. It has been collected in four tankōbon volumes and licensed in English by Seven Seas Entertainment. A spin-off manga began releasing during November 2019. An anime television series adaptation by Silver Link began airing in April 2020.
There have been two manga series associated with the light novel. The first, My Next Life as a Villainess: All Routes Lead to Doom, was first published in Japan during August 2017 and adapts the light novel series into manga format. The second, Otome Game no Hametsu Flag shika nai Akuyaku Reijou ni Tensei shite shimatta… Zettai Zetsumei! Hametsu Sunzen Hen, released its first issue in November 2019. This manga focuses on the question of what would happen if Katarina were to recover her memories when she was fifteen as opposed to during her childhood, leaving her without the friends and relationships that she garnered as a result of early planning against her bad ends.
The first light novel volume was published by Ichijinsha under their Ichijinsha Bunko Iris imprint on August 20, 2015. As of April 2020, nine volumes have been published.
The light novel and manga have over 600,000 copies in print.
Catarina Claes, the young daughter of a noble family, one day bumps her head and regains memories of her past life as an otaku. It is then that she realizes she has been reborn into the world of the otome game Fortune Lover, reincarnated as the game’s villainess who, regardless of what route the player took in the original game, is doomed to be either killed or exiled. In order to avoid these routes that lead to doom, Catarina begins taking countermeasures to try and avoid things going the same way as the game. This, however, ends up having unexpected consequences on her relations with the other characters of the game’s world.